LINIJA (NAJMANJŠEGA ODPORA)
Neznanemu bodočemu uporabniku ponudiš kolo, ki ga lahko opremi kakor hoče in to počne vsak dan znova.
LINE (OF LEAST RESISTANCE)
We, and our friends at The Creative Zone Šiška studio and some other invited artists participated in the promotion of Slovenian mobile operator. The project consisted of renewing old bicycles into signature ones, which would be then given to customers as gifts in a promotional prize game.
In three days time we could do whatever we wanted with the bicycles, as long as we covered all the material costs. We decided to make something inexpensive and simple: we cut out disks from extruded PVC sheets, attached them onto the wheels and painted the bicycle with the color used for blackboards. This way the unknown future user could colour the bicycle, as she or he wanted, every day anew.